LIVING THE VISION
They say that when you have lost one sense the others become heightened to compensate, giving the bearer extraordinary powers in other ways. That sounds less like a handicap and more like an opportunity. The Royal Blind Society wanted to point this out to their many members. They wanted to bring blindness out into the modern day, and shake off the stigmas of the past. To do this they need first to change the underlying attitude of those afflicted with blindness.
We helped them create a program of empowerment to give blind people energy, skills and tools to help minimise the impact of their condition – everything they need to live a happy life. These became the tools for blind people to create a better life with renewed enthusiasm, assisting them to dream, work and play. And in doing so, recover some of their self esteem, and extend their skills and capabilities.